A Broader Vision

Content & Design All In One Place!

Loreen wearing hat

Finding a freelancer who does copywriting or graphic design is pretty easy, but you won't find many who do both. Even if you're only needing content or just design, there are huge perks to working with someone who understands the bigger picture.

I'm Loreen Reed, a freelancer who's made many solopreneurial shifts over the years and found my sweet spot in the fusion of written and visual communication.

What's this mean for you?

  • You get strategic copy and design all in one convenient place.
  • You save time.
  • You save money.
  • I help you organize and streamline your ideas by merging visual elements with your story, resulting in a seamless process from start to finish.

Tell your story.

Storytelling is not only great for business, but can be a voice of hope and inspiration for others. We never know when our narrative might just be the catalyst that helps change or even save someone else's life.

  • My Book: The Runaway is a dramatic recount of my scrapes with domestic violence and the bedrock moment that led me back to my power. I talk about pathways to overcoming fear, the effects of suppressing our emotions and ways to begin restoring our lives after experiencing trauma.

  • My Blog: Slide on over to my blog where I share my perspective on a vast array of illuminating topics.

words have power written on tablet with plant, glasses, coffee, pen, clock

Simply put... I'm a versatile writer with design sense.

Contact

This site is multifaceted, showcasing my services, portfolio, blog, book and a lil beach thrown in because I love it so!

Browse around. And if you're looking for someone with integrity and passion to write compelling copy for your project and design it too, tap that contact button. Let's create something amazing together and get your vision out there into the world!

laptop on ocean front patio table

What Is Copywriting?

Copywriting is solution writing that tells your story, builds trust, informs and elicits a feeling and personal connection with your audience. I help guide your readers to respond by integrating into your content the emotional bond that storytelling evokes.

I Need Content
laptop and sketch pad

What Is Graphic Design?

Graphic design is the art of visual communication. The creation of cohesive visual elements that deliver information and generate an effect. I help pull these visuals together to favorably enhance your story, brand solutions and ideas.

I Need Design
girl question marks

How Do I Start?

Not sure exactly what you want or where to begin? Slide on over to my FAQ page and get a lot of those questions answered. Then just shoot me a message outlining the scope and timeline of your project and I'll get back to you right away.

I Have Questions

"I simply couldn't recommend Loreen Reed more highly. She's not only a brilliant designer with great insight and vision, but a truly lovely human being who couldn't do enough to ensure that I'm happy with the finished result. As an author and self-publisher herself, she has truly understood the obsessive commitment, the passion and the scary perfectionism without ever once flinching. Thank you for elevating my first book far beyond anything I could have produced, to achieve that Waterstones-ready-look I could have only dreamed of. I am so grateful to you."

Trish Brennan, author of "How To Change The Game," Manchester, UK

Homemade Toothpaste vs Retail Brands

Latest Blog Post:


Homemade Toothpaste vs Retail Brands

February 22, 2026


I think most of us are hip to what is in many retail brand toothpastes these days, but someone just asked about alternatives after realizing their supposed 'healthy' brand, that they've been using and giving to their kiddos, is filled with heavy metals. So lets talk about this and what we can do instead.

Like everything we consume, from packaged foods and drinks to body products, when we find a clean brand we like, we usually stick with it. But there are a couple important things we must remember to keep doing.

  1. Reread the labels of our favorite products periodically to make sure the ingredients haven't changed.

  2. Check to see that the company hasn't been sold to a larger corporation recently, that may have lower manufacturing standards or inferior ingredients. This happens a lot unfortunately, but it's easy to find this information. All it takes is a search for who owns the company currently. For example, did you know that many years ago, Toms of Maine was sold to a major conglomerate? I won't mention any names but yeah, sometimes money speaks louder than integrity, so stay vigilant. Our health may depend upon it.

Research has shown that a good majority of toothpastes and tooth powders on store shelves today contain heavy metals such as lead, arsenic, mercury and cadmium. While these are naturally occurring elements found deep in the earth's crust as well as the air, water and soil, they can be toxic to our health. So as a parent, or anyone who desires to remain healthy, what can we do to gain some semblance of control over our well-being? While we can't prevent exposure to heavy metals completely, we can work to decrease potential risks by being conscious of the foods and goods we purchase, eating clean, detoxing our bodies a couple times a year, keeping our homes dust and soil free, filtering our water and making our own homemade products.

Now, before I dive into how to make an awesome homemade tooth powder, I need to preface by saying that yes, there is trace amounts of lead in bentonite clay. However, knowing the chemistry involved will help make total sense of it all, so here goes:


Understanding Organic & Inorganic Compounds


  • Organic compounds are substances that contain another molecule (bound), primarily hydrogen, carbon and nitrogen. They are essential for all life forms and are the building blocks of biological systems. As well, they are considered to be relatively stable, less toxic, with lower absorption rates in the body. Lead can be in the form of an organic compound when it is bound with animal and plant tissue.

  • Inorganic compounds, on the other hand, typically lack another molecule (unbound) and can be found in rocks, soil and water, etc. These are considered to be more unstable, toxic and bioavailable in the body. Lead is also found in this unbound form when in its natural state.

You'll notice the key factor here is absorption of these compounds - how quickly the body can break them down into their basic anatomical structures so they can be absorbed and transported to tissues in the body. This breakdown begins in the gut. So when it comes to lead in bentonite clay, the question becomes, if ingested, will it bind to tissues in the body and negatively impact our health?

While the trace amounts of lead contained in bentonite clay are inorganic in nature, the fact that they are bound with the clay due to negatively charged ions, they are not considered to be as bioavailable to the body as unbound forms are. In other words, bentonite clay has a negative electrical charge, and lead, like most toxins and heavy metals, has a positive electrical charge. These two opposite charges attract, binding the clay and lead together, making the lead bound instead of unbound. This ionic bonding is one of the main reasons why bentonite clay has been used for centuries for detoxifying and healing protocols. Simply put, when positive-charged substances come into contact with the negative-charged clay, they bind together and eventually get passed from the body.


7 Benefits Of Bentonite Clay For Teeth And Gums


  • Natural Detox - Removes toxins, bacteria and impurities from the mouth.
  • Polishes and Whitens - Has mild abrasive properties that can polish teeth and remove surface stains.
  • Balances Oral pH - Creates an environment less conducive to bacterial growth, cavities and gum disease.
  • Promotes Healing of Oral Tissues - Can aid in the healing of oral tissues, like minor wounds, ulcers and sores.
  • Remineralizes - Rich in essential minerals like calcium, magnesium and silica, helps remineralize and strengthen teeth.
  • Reduces Gum Inflammation - Has anti-inflammatory properties that can reduce inflammation and promote healthy gums.
  • Provides Antibacterial Properties - Has natural antibacterial properties that help reduce the growth of harmful bacteria in the mouth.

I know a lot of that was probably too much like chemistry class in high school, but hopefully it all made sense so we can move on to more exciting ventures, like making our own homemade tooth powder! The main foundation of this recipe is the first three ingredients. After that adjust, modify and tweak to your heart's content!


🪥 Toothpaste Powder


Ingredients

  • 4 T bentonite clay (I prefer Redmond*)
  • 2 T pure baking soda
  • 1 tsp sea salt (again Redmond is my fav*)
  • 1/2 tsp cinnamon
  • 1/2 tsp ground cloves
  • 15-20 drops of organic peppermint essential oil
  • Optional: 1/2 tsp activated charcoal for extra whitening

Instructions

  1. Mix and put into a small jar (one for each family member).
  2. To use: Wet toothbrush and dip into tooth powder, then brush.
  3. Tip: Try dipping tooth brush into coconut oil first, then into tooth powder to make it more like a paste.

In my estimation, there's a HUGE probability that not every single ingredient is listed on retail food and product packaging. So when I'm interested in a particular item, I've made a practice of researching who exactly owns the company. That knowledge is ultimately more eye-opening and helpful in determining where, and with whom, we wish to spend our hard-earned cash.

Stay healthy and vigilant my friends!


* I'm not affiliated with Redmond. I just love their products! 🥰

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