A Broader Vision

Content & Design All In One Place!

Loreen wearing hat

Finding a freelancer who does copywriting or graphic design is pretty easy, but you won't find many who do both. Even if you're only needing content or just design, there are huge perks to working with someone who understands the bigger picture.

I'm Loreen Reed, a freelancer who's made many solopreneurial shifts over the years and found my sweet spot in the fusion of written and visual communication.

What's this mean for you?

  • You get strategic copy and design all in one convenient place.
  • You save time.
  • You save money.
  • I help you organize and streamline your ideas by merging visual elements with your story, resulting in a seamless process from start to finish.

Tell your story.

Storytelling is not only great for business, but can be a voice of hope and inspiration for others. We never know when our narrative might just be the catalyst that helps change or even save someone else's life.

  • My Book: The Runaway is a dramatic recount of my scrapes with domestic violence and the bedrock moment that led me back to my power. I talk about pathways to overcoming fear, the effects of suppressing our emotions and ways to begin restoring our lives after experiencing trauma.

  • My Blog: Slide on over to my blog where I share my perspective on a vast array of illuminating topics.

words have power written on tablet with plant, glasses, coffee, pen, clock

Simply put... I'm a versatile writer with design sense.

Contact

This site is multifaceted, showcasing my services, portfolio, blog, book and a lil beach thrown in because I love it so!

Browse around. And if you're looking for someone with integrity and passion to write compelling copy for your project and design it too, tap that contact button. Let's create something amazing together and get your vision out there into the world!

laptop on ocean front patio table

What Is Copywriting?

Copywriting is solution writing that tells your story, builds trust, informs and elicits a feeling and personal connection with your audience. I help guide your readers to respond by integrating into your content the emotional bond that storytelling evokes.

I Need Content
laptop and sketch pad

What Is Graphic Design?

Graphic design is the art of visual communication. The creation of cohesive visual elements that deliver information and generate an effect. I help pull these visuals together to favorably enhance your story, brand solutions and ideas.

I Need Design
girl question marks

How Do I Start?

Not sure exactly what you want or where to begin? Slide on over to my FAQ page and get a lot of those questions answered. Then just shoot me a message outlining the scope and timeline of your project and I'll get back to you right away.

I Have Questions

"I simply couldn't recommend Loreen Reed more highly. She's not only a brilliant designer with great insight and vision, but a truly lovely human being who couldn't do enough to ensure that I'm happy with the finished result. As an author and self-publisher herself, she has truly understood the obsessive commitment, the passion and the scary perfectionism without ever once flinching. Thank you for elevating my first book far beyond anything I could have produced, to achieve that Waterstones-ready-look I could have only dreamed of. I am so grateful to you."

Trish Brennan, author of "How To Change The Game," Manchester, UK

Thrifting: Why I Rarely Buy New

Latest Blog Post:


Thrifting: Why I Rarely Buy New

April 1, 2025


Due to the inflated economy the past few years, rather than paying astronomical prices for brand new merchandise, selecting more budget-friendly alternatives has become increasingly popular. Whether it's home furnishings, clothing or basic commodities, a growing number of people are perusing local secondhand stores, yard sales, flea markets and consignment shops for the goods they want or need.

Besides saving beaucoup bucks (sometimes as high as 95%), there are many other perks to thrifting. Here are just a few reasons why it may be worth the while:

  • Thrifting is like a real life treasure hunt: Did you know, there are people that have actually found extremely valuable items at their local secondhand store? Uncovering a diamond in the rough requires a good eye for spotting collectibles and well sought after pieces. Doing a bit of online research can help with assessments and learning what types of items and brands hold value.

  • Brand new items: Oftentimes when we're dinging out our closets, we just want to scale down and get rid of the clutter. This may include clothing that has never been worn, didn't fit right, or perhaps were the wrong size, but couldn't be returned. For these reasons, it's quite common to find apparel at thrift stores and resale shops, with the original retail tags still on them.

  • Vintage goods: The more antiquated the better! Since older styles always seem to cycle back around becoming chic and trendy again, secondhand stores are a treasure trove for unique, nostalgic, retro gems from the past.

  • You never know what you'll find: Unlike chain stores, retail outlets or shopping malls, secondhand stores are stocked full of the widest, most diverse inventory around, with new merch arriving daily.

  • Reduces waste: Thrift stores, flea markets and consignment shops give items a second chance. This helps to keep them out of landfills and as a result lowers demand for new manufacturing.

Secondhand stores are truly the ultimate one-stop shop. You can find just about anything you can think of there, from clothing to home furnishings to tools and more. Thrifting often comes down to serendipity - you just happen to be browsing the store right when new inventory hits the floor. It's always exciting to walk out with a bag full of goodness at a fraction of the cost of department stores. Thrifting has also become a lucrative side-hustle for those looking to flip items for a nice profit, which is a great option for anyone wanting to create a new income stream, without the hassle of starting a business.

In my case, I've been a penny-pinching thrifter since my kids were little and I began buying secondhand baby clothes. It was easy to find quality pieces in fantastic condition considering infants grow out of them long before they ever wear out. There is just something super fun about the hunt for great deals on premium merchandise. I both buy and sell, and with a little elbow grease, have turned many old, ugly pieces of furniture into some of my most cherished possessions. I love to read, so one of my more frequent purchases is books, which are at least 75% off the cover price. I often buy them a stack at a time! When it comes to clothing, I can't even tell you the last time I purchased brand new pants for myself. Call me a cheapskate, but I just can't make sense out of spending over $150 for a newfangled pair of jeans! I'd rather save my dollars for a fun beach getaway instead. 🌴 Priorities, baby!

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