A Broader Vision

Content & Design All In One Place!

Loreen wearing hat

Finding a freelancer who does copywriting or graphic design is pretty easy, but you won't find many who do both. Even if you're only needing content or just design, there are huge perks to working with someone who understands the bigger picture.

I'm Loreen Reed, a freelancer who's made many solopreneurial shifts over the years and found my sweet spot in the fusion of written and visual communication.

What's this mean for you?

  • You get strategic copy and design all in one convenient place.
  • You save time.
  • You save money.
  • I help you organize and streamline your ideas by merging visual elements with your story, resulting in a seamless process from start to finish.

Tell your story.

Storytelling is not only great for business, but can be a voice of hope and inspiration for others. We never know when our narrative might just be the catalyst that helps change or even save someone else's life.

  • My Book: The Runaway is a dramatic recount of my scrapes with domestic violence and the bedrock moment that led me back to my power. I talk about pathways to overcoming fear, the effects of suppressing our emotions and ways to begin restoring our lives after experiencing trauma.

  • My Blog: Slide on over to my blog where I share my perspective on a vast array of illuminating topics.

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Simply put... I'm a versatile writer with design sense.

Contact

This site is multifaceted, showcasing my services, portfolio, blog, book and a lil beach thrown in because I love it so!

Browse around. And if you're looking for someone with integrity and passion to write compelling copy for your project and design it too, tap that contact button. Let's create something amazing together and get your vision out there into the world!

laptop on ocean front patio table

What Is Copywriting?

Copywriting is solution writing that tells your story, builds trust, informs and elicits a feeling and personal connection with your audience. I help guide your readers to respond by integrating into your content the emotional bond that storytelling evokes.

I Need Content
laptop and sketch pad

What Is Graphic Design?

Graphic design is the art of visual communication. The creation of cohesive visual elements that deliver information and generate an effect. I help pull these visuals together to favorably enhance your story, brand solutions and ideas.

I Need Design
girl question marks

How Do I Start?

Not sure exactly what you want or where to begin? Slide on over to my FAQ page and get a lot of those questions answered. Then just shoot me a message outlining the scope and timeline of your project and I'll get back to you right away.

I Have Questions

"I simply couldn't recommend Loreen Reed more highly. She's not only a brilliant designer with great insight and vision, but a truly lovely human being who couldn't do enough to ensure that I'm happy with the finished result. As an author and self-publisher herself, she has truly understood the obsessive commitment, the passion and the scary perfectionism without ever once flinching. Thank you for elevating my first book far beyond anything I could have produced, to achieve that Waterstones-ready-look I could have only dreamed of. I am so grateful to you."

Trish Brennan, author of "How To Change The Game," Manchester, UK

Not Letting Our Mind Talk Over Our Heart

Latest Blog Post:


Not Letting Our Mind Talk Over Our Heart

August 28, 2025


The seat of knowledge is in the head; of wisdom, in the heart. ~William Hazlitt

Having been one to follow my heart for most of my life, I've rarely been timid about taking risks. Some have led to deeply fulfilling experiences that I would never have know, had I listened to the fearful beliefs instilled in me since infancy. The ones meant to keep me safe. Of course, a few of my daring ventures led me down some pretty dark roads. I guess it could be said, there was a time I felt like a bedsheet on a clothesline caught in a windstorm, tattered and thrashing every which way, until I finally broke free and found my true north. But I wouldn't change any of it, for my walk has gifted me with such a diverse wealth of wisdom.

For many of us, the habit of letting our mind talk over our heart, started back when we were just kids. Naturally, children need structure, however in many cases, the conditioning we experienced meant a complete transfer of power to the adult voices around us. In other words, we learned to conform, surrendering our inner voice in the process. The result? We now seek answers outside ourselves, yet there is no one in this world that knows what is personally best for us. That can only be found within, even though society tries its darnest to convince us otherwise. Society today is mind-driven. Instead of inspiring uniqueness and heart-centered living, society encourages memorization, standardization and conformity.

The mind is practical, analytical, and is often driven by fear and negativity (drama, victim mentality, etc). Our minds are a collection of bequethed responses and beliefs, that can dictate our actions and rule our world if we let them, causing confusion, stress, anxiety, fear and depression. Again, this is because somewhere along the line, we stopped listening our heart - our soul's voice. When we live from the heart, there is always a deep inner knowing that all is well. This inner calm allows us to make choices from a state of peace, rather than trepidation. When we don't know what to do, or which way to go, the heart is like our own personal, built-in GPS system that we can access anytime we want. I'm certainly not insinuating that the mind has no value. Of course it does. But when it comes to decision-making, the mind tends to clog up the process with old fearful beliefs, and a long list of 'what ifs' that can keep us locked in our heads and frozen in situations that no longer serve us. Like I've mentioned numerous times in other posts, the mind can only offer up advice that is drawn from our past experiences. It's the only data it has to work with, whereas the heart has an expansive perspective and sees infinite possibilities that the mind simply can't comprehend.

The heart is not led by practicality or fear, but rather by emotion. For example, a gut feeling is our soul speaking to us. Do we listen, or do we allow our mind to immediately hop into the driver's seat? Were we taught to believe that our feelings are unreliable nonsense and we must think our way out of every dilemma? Like I've said, the mind is filled with all sorts of inherited beliefs that don't necessarily benefit us, but the heart will never lead us astray. The heart sees potentialities, whereas the mind focuses on limitations and every conceivable thing that could possibly go wrong. The heart will often nudge us off the beaten path we've been on, so that we can find fulfillment, and experience the life we were always meant to live, even if this means going against the grain of cultural ideologies or family expectations. The really cool thing is, the more we listen to our heart, and begin to trust its loving guidance, the more it opens; and the more it opens, the more calm, forthright and genuine we become. Oh... and the synchronicities and serendipitous moments that unfold are truly amazing!

So due to the reasons mentioned above, many of us today have blocked heart centers. We have filled ourselves with societal noise, numbed our feelings, and allowed our minds to talk over our hearts for so long, that we've lost our connection with our insight (inner-sight) and intuition. Gratitude is the key that will help unlock our hearts and reopen us up, to all that life has to offer.

I will close with this befitting quote by Martha Beck,
As you learn to live by your heart [...] it will chart you a life’s journey as unique and authentic as your fingerprint; send you out, full of hope and breathtaking exhilaration, onto paths you never thought you could travel. It is the way you were meant to exist. If you stop to listen, you’ll realize that your heart has been telling you so all along.

Listen. ♥️

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