A Broader Vision

Content & Design All In One Place!

Loreen wearing hat

Finding a freelancer who does copywriting or graphic design is pretty easy, but you won't find many who do both. Even if you're only needing content or just design, there are huge perks to working with someone who understands the bigger picture.

I'm Loreen Reed, a freelancer who's made many solopreneurial shifts over the years and found my sweet spot in the fusion of written and visual communication.

What's this mean for you?

  • You get strategic copy and design all in one convenient place.
  • You save time.
  • You save money.
  • I help you organize and streamline your ideas by merging visual elements with your story, resulting in a seamless process from start to finish.

Tell your story.

Storytelling is not only great for business, but can be a voice of hope and inspiration for others. We never know when our narrative might just be the catalyst that helps change or even save someone else's life.

  • My Book: The Runaway is a dramatic recount of my scrapes with domestic violence and the bedrock moment that led me back to my power. I talk about pathways to overcoming fear, the effects of suppressing our emotions and ways to begin restoring our lives after experiencing trauma.

  • My Blog: Slide on over to my blog where I share my perspective on a vast array of illuminating topics.

words have power written on tablet with plant, glasses, coffee, pen, clock

Simply put... I'm a versatile writer with design sense.

Contact

This site is multifaceted, showcasing my services, portfolio, blog, book and a lil beach thrown in because I love it so!

Browse around. And if you're looking for someone with integrity and passion to write compelling copy for your project and design it too, tap that contact button. Let's create something amazing together and get your vision out there into the world!

laptop on ocean front patio table

What Is Copywriting?

Copywriting is solution writing that tells your story, builds trust, informs and elicits a feeling and personal connection with your audience. I help guide your readers to respond by integrating into your content the emotional bond that storytelling evokes.

I Need Content
laptop and sketch pad

What Is Graphic Design?

Graphic design is the art of visual communication. The creation of cohesive visual elements that deliver information and generate an effect. I help pull these visuals together to favorably enhance your story, brand solutions and ideas.

I Need Design
girl question marks

How Do I Start?

Not sure exactly what you want or where to begin? Slide on over to my FAQ page and get a lot of those questions answered. Then just shoot me a message outlining the scope and timeline of your project and I'll get back to you right away.

I Have Questions

"I simply couldn't recommend Loreen Reed more highly. She's not only a brilliant designer with great insight and vision, but a truly lovely human being who couldn't do enough to ensure that I'm happy with the finished result. As an author and self-publisher herself, she has truly understood the obsessive commitment, the passion and the scary perfectionism without ever once flinching. Thank you for elevating my first book far beyond anything I could have produced, to achieve that Waterstones-ready-look I could have only dreamed of. I am so grateful to you."

Trish Brennan, author of "How To Change The Game," Manchester, UK

The Struggle Makes Us Stronger

Latest Blog Post:


The Struggle Makes Us Stronger

June 28, 2025


When we are going through a turbulent time, we often can't see past the struggle. Life just feels hard, which can weaken our spirit and cause a sense of inadequacy and hopelessness, as our mind floods with questions. Why can't I get ahead? What is wrong with me? How am I going to make it through this? Will I ever achieve my goals and dreams?

While we all experience struggles, I think it's even more difficult to watch someone we care about go through a rough patch. We instictively want to ease the burden by swooping in to save them. But often the best course of action is to offer encouragement, then step back and allow the process to unfold naturally. By intervening, we can potentially block the growth opportunities these struggles are meant to provide.

This reminds me of a story told by Frank Dupree in his book Metamorphosis:

A young boy came across a butterfly cocoon and brought it into his house. He watched, over the course of hours, as the butterfly struggled to break free from its confinement. It managed to create a small hole in the cocoon, but its body was too large to emerge. It tired and became still. Wanting to help the butterfly, the boy snipped a slit in the cocoon with a pair of scissors. But the butterfly was small, weak, and its wings crumpled. The boy expected the insect to take flight, but instead it could only drag its undeveloped body along the ground. It was incapable of flying. The boy, in his eagerness to help the butterfly, stunted its development. What he did not know was that the butterfly needed to go through the process of struggling against the cocoon to gain strength and fill its wings with blood. It was the struggle that made it stronger.

Just because we, or someone we know, are experiencing difficulty, and it seems like one big failure and calamity after another, it doesn't mean we're not going to get an amazing ending. One day, we will look back and chuckle at how everything was going so poorly, yet we never gave up. We will understand why it all had to unfold the way that it did. The struggles made us stronger, wiser and more resilient. They were actually gifts that built within us compassion, appreciation, values, clarity and confidence. They prepared and fortified us with the perseverance to withstand dang near anything. Looking back we will surely see that struggle, adversity and hardship were not just obstacles to overcome, but powerful catalysts that grew us for our own good.

Read more...